Magicians now feature as part of the curriculum at The Robert Gordon University, after the institution invited communications agency Fifth Dimension on campus to demonstrate its innovative learning and communication techniques. The company uses magic in workshops that help students to be better communicators. Pharmacy students have been the first to experience the training, and the course has now been embedded in the first-year curriculum. "As community pharmacists are increasingly taking on a public health role, effective communication and team-working is becoming more important," said Lorna McHattie, lecturer at the university's School of Pharmacy and Life Sciences.
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