TV times

June 19, 1998

Ulster University has launched the first television advertising campaign commissioned by a university in Ireland. Brendan Kelleher, the university's director of communications, said it would affirm the university's commitment to Northern Ireland. It is clearly aiming at a wide clientele: the transmission times for the first night of the three-week campaign included ad breaks during the ITN news, A Country Practice, the gap between Coronation Street and World in Action, and the shock-horror my sister-married-her-transsexual mother-in-law" Jerry Springer show.

Please login or register to read this article

Register to continue

Get a month's unlimited access to THE content online. Just register and complete your career summary.

Registration is free and only takes a moment. Once registered you can read a total of 3 articles each month, plus:

  • Sign up for the editor's highlights
  • Receive World University Rankings news first
  • Get job alerts, shortlist jobs and save job searches
  • Participate in reader discussions and post comments

Have your say

Log in or register to post comments