E-commerce gap

March 10, 2000

Universities in Britain are risking the country's future at the heart of global e-commerce through a slow uptake of internet marketing and management courses.

Only two out of the 30 top-ranking UK universities contacted in a recruitment survey by online retailer, Countdown-Arcade, offered an e-commerce option as part of their undergraduate business degree schemes. At many business schools, e-commerce was seen as a realm of IT rather than management or marketing. Of those surveyed, only Salford Univers-ity and the University of Brighton offered specialist e-commerce modules. Others had modules planned.

Charles Taylor, chief executive officer at CountdownArcade, said: "At present the lack of content could limit the prospects of UK university students as well as the UK e-commerce industry as a whole."

Details: CountdownArcade at 020 7731 7831.

You've reached your article limit.

Register to continue

Registration is free and only takes a moment. Once registered you can read a total of 3 articles each month, plus:

  • Sign up for the editor's highlights
  • Receive World University Rankings news first
  • Get job alerts, shortlist jobs and save job searches
  • Participate in reader discussions and post comments
Register

Have your say

Log in or register to post comments

Most Commented

James Fryer illustration (27 July 2017)

It is not Luddism to be cautious about destroying an academic publishing industry that has served us well, says Marilyn Deegan

Jeffrey Beall, associate professor and librarian at the University of Colorado Denver

Creator of controversial predatory journals blacklist says some peers are failing to warn of dangers of disreputable publishers

Hand squeezing stress ball
Working 55 hours per week, the loss of research periods, slashed pensions, increased bureaucracy, tiny budgets and declining standards have finally forced Michael Edwards out
Kayaker and jet skiiers

Nazima Kadir’s social circle reveals a range of alternative careers for would-be scholars, and often with better rewards than academia

hole in ground

‘Drastic action’ required to fix multibillion-pound shortfall in Universities Superannuation Scheme, expert warns