Stamp out edubabble 2

February 2, 2007

Bill Rammell's article (Opinion, December 22/29) was well timed, coming as it did not long before David Wilson's opinion article.

The former anticipates "robust" and "quality", even getting them side by side and adding "threshold". There are then two additional "qualities" and some "good practice".

Rammell then notches up much stunted vocabulary overlooked by Wilson:

"focus" (with split infinitive); "target" (but towards something?); "access"; "deliver"; "positive"; "inform"; "support"; "pathfinders"; "ease"; "provision". Rammell also gets in some tired old imperatives: "have to", "has to be", "need to", and a killing "must move to ensure".

Wilson is pessimistic, but Rammell stresses "success" five times, and these are adequately elaborated within the context of "business" (three times), "the economy" (twice), "employers" (twice), "demand-led mechanism" and "market".

Verdict? No real contest. Wilson works hard, but Rammell is obviously a natural edubabbler.

Ken Regelous
Kilgetty Pembrokeshire

Please login or register to read this article.

Register to continue

Get a month's unlimited access to THE content online. Just register and complete your career summary.

Registration is free and only takes a moment. Once registered you can read a total of 3 articles each month, plus:

  • Sign up for the editor's highlights
  • Receive World University Rankings news first
  • Get job alerts, shortlist jobs and save job searches
  • Participate in reader discussions and post comments

Have your say

Log in or register to post comments

Most commented


Featured jobs

Lecturer in Aviation Management

University College Birmingham

Lecturer in Cyber Security

Edinburgh Napier University

Postdoctoral Research Fellow - Biological Sciences

Nanyang Technological University