Thought Leadership Solutions

Build authority with a voice the higher education sector already trusts

Earn a reputation that outlasts the campaign.

  • 9.4M+academic contacts
  • 11K+institutions
  • 180+countries
Get in touch
Higher education professionals collaborating around a laptop

HOW WE HELP

Four ways to develop thought leadership in the higher education sector

Companies with genuine expertise in the higher education sector are often not heard. Expertise alone does not travel. Credibility does, and Times Higher Education has 55 years of it. Publish where sector leaders already read, then take your thinking into the room. Combine the two, or start with one.

  1. 1

    Publish

    Place your name in trusted editorial.

  2. 2

    Produce

    Build proof of your expertise.

  3. 3

    Appear

    Meet the sector in person.

  4. 4

    Convene

    Chair the conversations that matter.

PUBLISH

Put your thinking where the sector looks first

Always-on placement across 8+ topic newsletters your audience follows, plus a dedicated hub that keeps your content in context.

  • Run sponsored content beside daily global news
  • Reach 453,000+ subscribers at 26-28% open rates
  • Meet 60 million annual visitors in context
  • Newsletter Banner
  • Content Hubs
Get in touch
Schmidt Science Fellows sponsored content hub and article on Times Higher Education, shown on laptop and mobile

PRODUCE

Carry your ideas further in premium formats

Bespoke whitepapers, visual stories, podcasts, video and live webinars, produced to the standard set across 55 years of sector journalism.

  • Co-author a bespoke research white paper
  • Commission visual stories, podcasts and video
  • Bring your topic on air with editors
  • White papers
  • Visual Stories
  • Podcasts
  • Webinars
Get in touch
Covers of three co-produced Times Higher Education white papers, including one in partnership with Siemens

APPEAR

Stand alongside the people who shape the sector

Sponsorship, fringe events and exhibition space at summits across the UK, US, APAC and Middle East and Africa.

  • Sponsor the summits that set the agenda
  • Stage a fringe event within the schedule
  • Exhibit to vice-chancellor and dean-level audiences
  • Fringe Event
  • Content Partner
  • Bespoke Sponsorship
Get in touch
Two speakers on stage at the THE Interdisciplinary Science Forum, in association with Schmidt Science Fellows

CONVENE

Take a seat at the table, not on the sidelines

Invitation-only round-tables, breakfast sessions and content partnerships that put your voice on the record in front of engaged leaders.

  • Choose the topic, we fill the room
  • Speak in the programme, not the margins
  • Extend your presence with post-event editorial
  • Roundtables
Get in touch
Sector leaders around the table at an invitation-only roundtable hosted with Schmidt Science Fellows

Proof from campaigns we have delivered

Results from brands that took their thinking to the higher education sector and were heard.

  • VitalSource

    Three formats in one campaign drew 842 webinar registrants and put six sector voices, including a Times Higher Education news editor, on the panel.

    • 842webinar registrants
    • 3formats in 1 campaign
    • 6sector voices

  • Siemens

    A co-created whitepaper, content hub and sponsored content carried three webinars, drawing 327 registrants and four sector voices to the discussion.

    • 327webinar registrants
    • 4sector voices
    • 3webinars in series

  • Schmidt Science Fellows

    An online and in-person programme spanning whitepaper, podcast, webinar, content hub and event presence delivered 1,222 webinar signups in 2025 and 1.34 billion potential media reach, built on data from 1,351 universities.

    • 1,222webinar signups
    • 1,351universities data
    Read the case study

NEXT STEPS

Whether you have a topic in mind or are still finding your angle

Not sure where to start? A 30-minute call is usually enough to define your positioning in this market. Already know what you need? Tell us your objective, where you want to be known and by whom, and we will come back with a proposal built around it.