Client not customer 2

November 25, 2005

Your correspondents (Letters, November 18) make some telling points against Sir Howard Newby's call for a more businesslike approach to student "customers" rather than the old-fashioned university "take it or leave it approach", but they miss one fundamental issue. As I spent 25 minutes listening to canned music courtesy of my mobile phone company, I reflected on the highly personalised and professional service I received as a student and wondered who was best placed to give lessons on customer service.

Christopher Grey
Judge Business School
Cambridge University

Please login or register to read this article.

Register to continue

Get a month's unlimited access to THE content online. Just register and complete your career summary.

Registration is free and only takes a moment. Once registered you can read a total of 3 articles each month, plus:

  • Sign up for the editor's highlights
  • Receive World University Rankings news first
  • Get job alerts, shortlist jobs and save job searches
  • Participate in reader discussions and post comments

Have your say

Log in or register to post comments


Featured jobs