Lessons from London South Bank University’s strategic content overhaul
Squiz
Squiz
Squiz
Squiz empower universities with the technology and partnership needed to manage impactful digital experiences that attract, recruit and retain students. Its market-leading digital experience platform brings together content, search, personalisation, testing and analytics in one place, giving marketing and digital teams the insight and control to support the full student lifecycle.
London South Bank University’s content repositioning focused on what students wanted to know while building a digital foundation fit for the age of AI search