Did you know that Nike once catered almost exclusively to marathon runners? But they saw a fitness craze emerge and knew they needed a new approach – so the "Just Do It." campaign was launched. The Nike ‘swoosh’ is now one of the most famous logos in the world and it’s all down to marketing. This Marketing degree at University of South Wales will help you develop an extensive understanding of business and marketing through a combination of relevant and contemporary modules. You’ll have the opportunity to join the University’s Marketing Chapter and network with members of the industry’s professional body, the Chartered Institute of Marketing (CIM) − added extras that will give you a competitive advantage at job interviews. You’ll experience working with industry, either as a year-long sandwich placement, an internship or a Professional Practice and Employability module during the final year of the course. This module has input from employers and is an example of the way that employability informs this course and provides a strong base for your future career.