On this joint degree, you'll study under research-active experts in our state-of-the-art business school which has international accreditation from AACSB (held by fewer than 5% of business programmes worldwide). This programme will help you understand underlying economic conditions and their role in business decision-making.ur unique ‘holistic marketing’ approach balances an organisation’s short- and long-term goals with the needs of the environment and society. You'll also take part in live business projects, working with a business partner to develop a marketing solution to a specific problem. Many of our students opt to spend a year on an industrial placement, gaining real-world experience. You can also choose to spend a year studying at one of our partner universities abroad. See our website for more information.