The media industry requires graduates who understand both theory and practice. In a competitive environment, it is vital that you have knowledge, skills and determination if you wish to succeed. In the Media Communications department, we pride ourselves on giving our students both the understanding they need to succeed as well as the practical skills. Teaching varies according to the needs of the subject, if you are learning film theory, for example, you will usually be taught in a traditional lecture and seminar format. If, however, you are learning a practical skill, such as building a website or learning to write news and feature articles in journalism, you are more likely to be taught in a three-hour block, during which you will have exercises and practical demonstrations. This makes the study of Mass Communications varied and interesting – as well as a first step towards a career in the media.