+ **Course snapshot** Innovation and creativity in food development is crucial if the industry is to meet contemporary challenges and our course, accredited by University of Birmingham, will give you the skills and confidence to progress in this fast-moving industry. You will have the opportunity to undertake a 12-month industrial placement to strengthen your practical knowledge. + **Who’s the course for?** You will be fascinated by the innovative ways industry can meet the demands of a nutritious, safe and sustainable food supply. You will be adaptable, creative, knowledgeable – and have a passion for food. The course is designed for individuals seeking a management career in the food, beverage and retail industries, ranging from small, niche businesses to large blue chip manufacturers and major retailers. Additionally, this degree is designed for those interested in food media and food technology education. + **Why should I study the course?** While analysing the industry in its broadest sense, module options allow specialisation in areas such as food product and process development, public relations and marketing. Food technology specialists undertake all aspects of product development – from concept, idea generation, formulation, optimisation, pilot trials and product evaluations through to commercialisation and launch. + **Great. Tell me some more** You will assess new food ingredients, identify appropriate market applications and learn how to enhance the sensory attributes of products and recipes, ensuring food delivers the consistent quality expected from manufacturers, retailers and consumers. Your employability will be enhanced by the opportunity to work for a year in industry and additional work placement options. As an undergraduate, you will have access to UCB’s £26 million study centre at McIntyre House in the historic Jewellery Quarter. + **Do I need to buy any equipment?** This course incurs additional costs of about £200 for a chef’s uniform and specialist equipment. + **What skills will I gain?** You will learn about food commodities, nutrition and food safety through practical application and development work. You will examine trends within the industry such as health, food availability, food security and the rise in food costs. You will get the chance to work in our flagship Food Science and Innovation Suite, which features the latest food testing and diagnostic technology alongside state-of-the-art development kitchen facilities. Well-developed links with industry are reflected in the design and delivery of this course. Industry-led projects and assignments have a strong industrial focus ensuring students experience real-life projects. + **What about the future?** The course will give you the confidence and know-how to move into a wide range of areas in the food industry including developing new products, reformulating existing products, marketing, education and the media. Career paths include: + Quality assurance + Food selection and buying + Health promotion + Research and development + Food journalism + Food consultancy Graduates have also chosen to undertake postgraduate studies in subjects including education, environmental health, food sustainability and business.