Every day we read adverts, engage with websites and spend money based on choices influenced by messages delivered through graphic design. Graphic designers produce content for digital and traditional media. They creatively combine photography, illustration and typography to communicate messages for clients from big brands to small businesses. This industry has seen massive changes in working methods, practices and media over the last ten years. However, the creative thought process that designers employ remains the same. Built on a series of diverse and challenging practical assignments underpinned by appropriate theory, our Graphic Design degree aims to give you the skills to understand the creative process from start to finish. The course is designed to help you understand the creative and technical possibilities of contemporary graphics image making coupled with great typography and driven by original thinking. We'll encourage you to explore the theoretical and historical elements that that influence design and think critically about your own work and that of others. We'll also focus on helping you to develop career-relevant skills. Creativity, technical knowledge, problem solving, team working, independence, time management and communications skills are all essential for success as a professional graphic designer.