**Summary**: Marketing is so much more than an advert, a logo or a promotional offer - all of the things which you, as a consumer are probably very familiar with. **Course details**: Marketing has changed substantially in recent years and many organisations are realising its importance and the impact it has on their success and strategic direction. Marketing is no longer a luxury that organisations can do without. With this in mind, and as a result of employer and student feedback, we have created a programme which is exciting, topical and relevant to anyone who wants to pursue a career in marketing. The course provides you with knowledge of key marketing concepts and the latest marketing trends through interesting and innovative modules. We recognise that it is not just the academic qualifications that are important which is why we work closely with local, national and international businesses, potentially your future employers, to allow you to gain experience and skills outside of the classroom. Through work experience you gain the practical, professional and transferable skills required to increase your employability when you graduate - extremely important in the increasingly demanding graduate marketplace. Between Year 2 and your final year you have the opportunity to spend a year in industry on placement or study abroad at one of our partner institutions. Alternatively you could proceed to the final year. The Chartered Institute of Marketing has awarded this programme a Graduate Gateway. You can benefit from this throughout the course and after graduation to gain professional body qualifications. We have worked closely with the CIM to map the content of this course against the learning outcomes of their professional qualifications, to assess where we can award exemptions. You can do the CIM qualifications while you are studying here at Teesside or within three years of graduating (subject to qualifying criteria). **After the course**: This course opens up career opportunities in marketing disciplines such as brand management, advertising, digital marketing and business development. It allows you to develop skills which employers are interested in and which are relevant for their business from day one of you being employed. Through guest lectures, live projects and the Teesside Marketing Clinic, you have lots of opportunities to engage with potential employers. You also have access to workshops and events throughout your course and extensive support to help you secure an optional year placement should this be what you choose to do. Our award-winning careers service works with regional and national employers to advertise graduate positions, in addition to providing post-graduation support for all Teesside University alumni.