Hoping to pursue a degree in advertising, journalism, marketing or PR? Do you not yet have the necessary qualifications to study at degree level? This innovative foundation year will support you to learn new skills, gain academic confidence and develop your creativity in advance of a full honours degree at Southampton Solent University. During the foundation programme, students are encouraged to explore a range of different creative disciplines before specialising in one specific area. This practical programme begins with the opportunity to work on a media-based project as part of a small team. This project helps students to see how different content elements come together to make a final outcome. By working in teams, students also develop interpersonal and project management skills. The course is delivered in a supportive environment, learning a range of academic and study management skills. These skills include independent learning, time management, academic research and critical thinking. Students are also introduced to the business of the creative industries and get a taste of the employment opportunities that are available. Learning is hands-on with an emphasis on employability skills and real situations that students might experience in the workplace. Students will also develop new practical skills to support their chosen degree. These skills include photography, film, editing, audio production, website development, digital design, media and broadcasting. Study skills seminars and tutorials teach students advanced research techniques, how to write creative and compelling text, and how to think critically. Workshops introduce students to media production, photography, script writing, communications, IT skills, investigative journalism and creative writing. During the last part of the year students will work on a final project which is directly related to the honours degree they have chosen. Successful completion of the Journalism, Advertising and Marketing foundation year will provide a pathway to the Marketing with Sport degree. Southampton Solent University's English and advertising programme draws the best from both worlds to help you develop your professional skills and gain a deep understanding of what makes great writing. You’ll study English literature in considerable depth and will also be introduced to advertising through a variety of units. In addition, you’ll be encouraged to think in new and imaginative ways about drama, poetry and language, and learn to relate them to film, journalism, advertising and your own creative writing. The degree also aims to give you an understanding of how advertising campaigns are planned, developed and creatively executed, along with how advertising theory can be put into practice. Students studying on this degree can take advantage of a combination of creatively stimulating academic study with real-world experience and a strong focus on employability. To support this students have the opportunity to work in our own in-house creative agency, Solent Creatives, which includes a publishing arm, working on live client briefs and developing links with potential employers. Students are also encouraged to seek work placements with support from the academic team, and get fully involved with practical projects set by academics and local businesses. To help further immerse them in the industry, previous students have also been offered the opportunities of going on literary and industry trips and visits, both in the UK and abroad.