Instagram created new visual cultures, LinkedIn created new employment spheres, and Twitter has changed the way we discuss politics. The creative industries are the UK’s fastest-growing economic sector, worth £71.4 billion a year and making up 5.6% of the work force (Department of Culture, Media & Sport, 2014), and within the creative industries, digital media looks set to grow the fastest over the next few years. Opportunities are everywhere. A unique collaboration between the Department of Media Arts and Department of Computer Science, this three-year Bachelor of Arts (BA) degree will introduce you to all the key elements of digital media culture and technology, with a focus on the creative and cultural aspects in your course options for years 2 and 3. It will equip you for an exciting career in this ground-breaking field, giving you the critical and creative skills to excel in media production and an appreciation of the technologies that make it all work. The programme's modular structure gives you the flexibility to tailor your studies to your own interests. We don't just teach surface readings of today's social media, we give you an understanding from the ground up. We will help you to harness the power of digital media cultures and work with the latest, emerging forms of social media. This degree is an innovative collaboration between the Department of Media Arts and Department of Computer Science to enable you to learn from the experts in coding, design and data analytics that form the technical basis of today's digital communications. We put heavy emphasis on project-based learning and regular industry involvement. Our broad curriculum will also prepare you for more advanced study in either media arts of computer science, or related fields if you decide to progress within academia. + Be a part of two exceptional departments. The Department of Computer Science ranks 11th in the UK and the Department of Media Arts is in the top 10 for research quality (Research Excellence Framework 2014). + Thrive on our creative campus – we have regular industry visitors and close contact with other arts departments and student societies. + Learn the story-telling and the science: you will study how social media works on an aesthetic and social level, as well as on a more data-grounded, technical level. + Enjoy the flexibility to tailor your degree according to your interests and graduate with either a BA or BSc, depending on your choice of courses.