This programme offers a thorough grounding in the history, theories and developments of the public relations industry. As well as exploring the PR issues of the day, you will develop the skills that a PR professional needs to help clients gain advantage in todayʼs competitive marketplace and nurture relationships with their publics. You will learn how to work effectively across the global, multimedia communications industries, developing skills in media relations, creating campaigns, writing and producing for the media, media law and ethics, business skills and crisis communications management. Crucially, you will also gain hands-on experience in applying your skills and strategies as you test concepts through real-world projects. January start date - apply on our website. September start date - apply through UCAS.