601–800 th
World University Rankings 2021
151–200 th
Young University Rankings 2020
126-150 th
European Teaching Rankings 2019
All Saints Building, All Saints, Manchester, M15 6BH, United Kingdom

Marketing (Foundation Year) - Manchester Metropolitan University

**OVERVIEW** The best marketers see the bigger picture - they look at the business landscape, identify new markets, new products and services and opportunities to influence audiences and customers, and spot the threats that could damage the business. This course prepares you for studying our BA (Hons) Marketing degree. It will help you develop the skills and knowledge you need to study for an honours degree, even if you don’t currently meet the academic requirements. Once you’ve passed, you’ll be ready to start your degree course. That means your degree will take four years, or five years if it includes a work placement or year studying abroad. **Global outlook** On the full degree programme, you will develop knowledge of marketing principles and the global environment. Our programme is a mix of new and traditional practices, to give you the knowledge to help you solve problems strategically and creatively. Manchester’s booming economy draws businesses of all shapes, sizes and disciplines to settle in the city, so studying in the heart of the city will offer the chance to network with a wealth of different businesses, entrepreneurs and marketing specialists. **Integrated campaigns** The BA (Hons) Marketing programme has been designed to help you grasp all the fundamental areas – from research, strategy, project management and budgeting required in planning to the inspiration behind effective integrated communications campaigns. When you progress in your studies, will gain understanding of the business environment and the consumer; product development and sales including digital technology and communications. **FEATURES AND BENEFITS** Adapt to university life – develop your study skills, prepare for a full degree course and familiarise yourself with our Manchester campus. Funding support – you can apply for student finance (e.g. tuition fee loan, student loan and student maintenance grant) in the same way as other students. Marketing experts – with years of experience in industry, our teaching staff provide a unique insight into the world of marketing, advertising, digital media and PR. Location – study in a global city. Our Business School is in the heart of Manchester, home to some of the largest advertising and branding agencies in the world. Make the most our connections – experience what it’s like to work client-side or with a leading agency, or take the opportunity to study overseas at one of our partner institutions across Europe, Asia or USA. Regular industry events – attend guest talks and masterclasses from thought leaders in the industry and network with recruiting businesses. **CAREER PROSPECTS** If you progress to the full degree, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills, sought after by top employers. Today, you’ll find our alumni working in-house with companies like JCB or Kellogg’s, and with agencies including the renowned Saatchi & Saatchi.

  • Qualification
    Bachelor of Arts (with Honours) - BA (Hons)
  • Study mode
    Full-time including foundation year
  • Duration
    4 years
  • Start date
    2020-09-14
  • Location
    Main Site,ManchesterUnited Kingdom