United Kingdom

Manchester Metropolitan University

151-200 th
Young University Rankings 2017
601–800 th
World University Rankings 2018
All Saints Building, All Saints, Manchester, M15 6BH, United Kingdom

Manchester Metropolitan University

Digital Media/Marketing

This is a Combined Honours degree programme, providing the flexibility for you to study two subjects at degree level. Your choice of combination can be shaped to suit your interests, strengths and career ambitions. You can develop your skills in creating, manipulating and processing digital content for new media technologies and combine this with a study of marketing management and communications. Digital media, information and communications is a rapidly evolving field presenting both challenges and opportunities as we seek to harness the power of the internet and digital technologies. Digital Media focusses on the relationships between information, people and technology. You will gain an in-depth understanding of how individuals, organisations and wider society respond to change and be well-placed to take advantage of these changes. We will prepare you for employment in both the private and public sectors and will help you gain the balance of creative, technical, management and professional knowledge and skills that employers seek. Our Multimedia Resource Laboratory includes a collection of learning and teaching materials, two teaching laboratories, seminar and meeting rooms, plus more than twenty iMacs and a specialist usability testing facility. Marketing is all about presenting people, products and ideas to different audiences. The results can be spectacular, creating global brands that become household names and sparking new trends that revolutionise what we do and how we do it. Job roles in the sector can be very varied and combine skills in project management, marketing operations and campaign planning with creative skills such as devising memorable advertising slogans and writing effective media. Our Marketing degrees are delivered at our award-winning Business School and have been developed in close co-operation with practitioners from the industry, who are also actively involved as expert guest lecturers, mentors and placement employers. Studying a Combined Honours programme, the combinations you may choose to study will vary each year, so you may wish to study more units of one subject rather than the other. In Year 1 you will study equal amounts of your two subjects. In Year 2 the balance may vary from equal amounts of each subject to a major/minor combination where you focus more on one of your subjects. In Year 3, you may continue to study both subjects on an equal or major/minor basis. Whatever your chosen subject combination, you will be able to demonstrate to future employers your flexibility and breadth of experience and skills. This Combined Honours degree also offer four-year routes where you can choose to take either a placement year in industry or a year of studying abroad.

  • Qualification
    Bachelor of Arts (with Honours) or Bachelor of Science (with Honours) - BA/BSc (H)
  • Study mode
    Full-time
  • Duration
    3 years
  • Start date
    2018-09-01
  • Location
    Main Site,Manchester