If you have an interest in marketing and its component disciplines such as consumer behaviour, services and retail marketing, market research, advertising, global marketing, brand and corporate communications, then this course could be for you. This is a focused qualification that will allow you to choose the maximum number of marketing subjects and will prepare you for a career in marketing. If you choose this course you can benefit from: Current accreditation from the Chartered Institute of Marketing (CIM) and the opportunity to complete the CIM Professional Diploma in Marketing. A specialist honours degree in marketing. Excellent teaching by experienced lecturers who are research active, publish in top national and international journals, and incorporate this into their teaching. The opportunity to apply and spend a year on a paid business placement in the UK or overseas (subject to application). Previous placements have included such companies as IBM, Microsoft, Hewlett Packard, Procter & Gamble, L’Oreal, Warner Brothers, 3M, BMW, Disney, Rolls Royce and Peugeot. The opportunity to participate in international visits such as Study China and the Marco Polo Programme. Guest talks from academic experts and industry professionals.