Marketing & Social Media Manager
Tracking Code 4349/C0117
Boston University Metropolitan College is seeking an enthusiastic and technology oriented Marketing & Social Media Manager to join its Marketing & Communications Department. The Marketing & Social Media Manager will work closely with the team to develop, implement and maintain the functionality and content of social media outlets, to build and foster engagement, and to generate qualified leads for the College. Monitor and advise individual departments with their social media strategies and ensure that there is brand consistency. Plan and build out extensive social media calendars for all social media outlets. Create and manage paid social media advertising across platforms and/or monitor and coordinate with external vendors on social media initiatives. Manage in-house video production team for MET, highlighting special events, faculty, alumni, and students.
B.A./B.S., In depth knowledge and understanding of social media platforms, their respective participants and how each platform can be utilized in different scenarios. Knowledge of Photoshop and editors such as Final Cut pro preferred. Demonstrated creativity and documented immersion in social media. Knowledge of social media management tools and analytics preferred, Sprinklr. Interest in higher education and/or journalism preferred. Ability and desire to work both independently and collaboratively. Excellent project management skills and ability to manage multiple projects. Excellent communication, oral and written (proofreading) and organizational skills. Proficiency in Facebook, Twitter, Google+, LinkedIn, Instagram, YouTube, and MS Office Suite.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. We are a VEVRAA Federal Contractor.
Job Location BOSTON, Massachusetts, United States
Position Type Full-Time/Regular