Social Media Officer (Marketing and Communication)

Abu Dhabi, United Arab Emirates
19 May 2023
End of advertisement period
18 Jun 2023
Contract Type
Full Time

Job Purpose

The Social Media Officer is responsible for managing and maintaining all social networks for the University.

Operational Responsibilities

  • Implement social media strategy for the University.
  • Develop content, traffic, and brand awareness to be distributed across all social networks regarding the University activities, Research initiatives and achievements through social networking accounts including Facebook, Twitter, and Instagram.
  • Develop content that is suitable for various social media platforms
  • Ensure that social networks remain a source of information regarding the news and activities of the Student achievements as well as the University, and other agencies of relevance to students.
  • Monitor analytics and effectiveness of social media strategy and provide regular updates regarding progress.
  • Monitor trends in social media tools, trends, and applications.
  • Attend all the events in order to capture the related information for Social media.
  • Compiling weekly/monthly social media platform reports
  • Analyze, review and report on effectiveness of campaigns to maximize results
  • Adhere to the University's information security and confidentiality policies and procedures, and report breaches or other security risks accordingly
  • Coordinate with other departments to facilitate the accomplishment of tasks and responsibilities, as and when needed
  • Perform any other tasks assigned by the Line Manager


Required Qualifications

  • Bachelor’s degree in Marketing or any other related field.

Required Experience

  • Expats: A minimum 5 years of relevant experience.
  • UAE Nationals: A minimum of 0-1 year of relevant experience

Should you require further assistance or if you face any issue with the online application, please feel to contact the Recruitment Team (

Primary Location: Abu Dhabi UAE
Job: Specialist
Schedule: Regular
Shift: Standard
Job Type: Full-time