20 Mar 2023
End of advertisement period
19 Apr 2023
Contract Type
Full Time

Manager, Marketing & Communications

Responsible for communications plans supporting University’s brand, corporate communications, marketing strategy and framework. Core portfolio covers internal/change communications, speech writing support for key executives, project manage corporate collaterals from concept to production, content creation/editorial management of employee portal and leading high visibility University-level events involving public office holders. If you enjoy making an impact and have a passion for creative writing, video production, creative ideas and design, we have a great opportunity for you to help shape our University's brand and communications strategy. Join us as part of an experienced and dynamic team that’s always seeking innovation and excellence.

Job Description

  • Work closely with Senior Manager, HOD, HR and senior leadership to build/reinforce our University core values through effective employee comms and engagement strategies. Co-lead special projects eg: employee brand ambassador initiative, anniversary events
  • Collaborate closely with comms teams to coordinate time-sensitive communications across all relevant internal and external platforms (eg: crisis-related advisories, workplace safety announcements etc)
  • Develop employee/change comms plan and materials for key executives including speeches, presentation slides, photography, video, etc
  • Collaborate with staff representatives and external agencies to plan and execute internal comms campaigns and measure their effectiveness
  • Responsible for developing editorial calendar and content for staff portal, and editing content contributions from across the University for staff portal and campus digital signage system
  • Partner with Digital Lead to uncover new opportunities to enhance staff portal design/functionality
  • Track campaign performance and provide timely reports on staff portal, leveraging analytics for enhancements to content and performance
  • Responsible for core corporate collaterals (annual reports, corporate slides, year-end greeting cards) aligned with brand messaging
  • Maintain/update University-wide events calendar and develop compelling messaging for high-impact University events, eg: ministerial visits and University forums, while maintaining high standards and processes as Events lead

Job Requirements

  • Bachelor’s Degree or above in Communications, Journalism, Business, Marketing or a related discipline
  • 8–10 years of experience in marketing/corporate communications or public relations, with a passion for communications as a career
  • Excellent writing skills in English with editorial flair and strong creative judgement.  Proficiency in Chinese language would be advantageous but not essential
  • Enjoy staying informed of the key developments of the communications and education industry to foster new ideas and innovation
  • Experienced in event marketing and related protocol, particularly those involving C-suite and senior government officials
  • Tech-savvy and familiar with digital platforms, analytics tools and content management systems; knowledge of applications (eg: Canva, PhotoShop, Qualtrics) would be advantageous but not essential

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