Assistant Manager/Manager, Digital Marketing

26 May 2022
End of advertisement period
23 Jun 2022
Contract Type
Full Time

Job Description

  • Work closely with Comms department to monitor social media trends (especially on tertiary education) and relevant Internet community-based sites, and interact with and participate in the social media sphere to enhance the university’s presence and impact
  • Propose marketing plans and channels for the Centre
  • Work closely with various media agencies for the development and execution of the Centre’s marketing campaign
  • Oversee production, proofing and delivery of project
  • Manage the Centre’s microsite and related matters
  • Conceptualize and design materials in print/ digital (flyers and EDMs) for different platforms
  • Coordinate with internal and external parties on different marketing campaigns
  • Execute the Centre’s marketing plan and ensure projects are implemented within the timeline and budget
  • Coordinate with the social media team for the publication of the Centre’s events/ads on the university’s social media platform such as Facebook, LinkedIn and YouTube
  • Work closely with project owners to develop marketing plan for individual project
  • Ensure that all marketing collaterals complies with the University guideline
  • Manage the Centre’s marketing budget
  • Tracking of IE for marketing to ensure optimal use of marketing budget
  • Administration support on marketing related activities, eg. awarding of quotations, vendor evaluation and other payment matters
  • General administrative duties such as collation and management of data, preparation of reports and information updates for management

Job Requirements

  • Degree holder with strong digital skills and has at least 5 years’ relevant working experience in digital and social media marketing
  • Mature, meticulous and possess high level of discretion and integrity
  • Good project management and communication skills
  • Resourceful team player who is able to work independently and display initiatives
  • Motivated and able to work in a fast-paced environment, task and action-oriented
  • IT savvy with working knowledge of Microsoft, Adobe & Google products, as well as social media and content management software

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