Executive Director Marketing, Communications & PR

Stoke-on-Trent, Staffordshire
Competitive Salary & Benefits
14 Jan 2022
End of advertisement period
11 Feb 2022
Contract Type
Full Time

Executive Director Marketing, Communications & PR                    

Staffordshire University

Competitive Salary & Benefits

For the last five years, Staffordshire University has been on a transformative journey, achieving UK top 50 League Table rankings, TEF Gold standard in Teaching and Learning and recognition as the “Connected University”, of, and for, its community and region. Business minded, industry engaged, research applied, technologically savvy and digitally leading, Staffordshire University provides an outstanding education for our students, preparing them for the jobs of the future, some of which do not yet exist.

Under the leadership of our new Vice-Chancellor, Professor Martin Jones, we are embarking on the next exciting phase of our strategic development and in readiness for this we are making a number of high-profile appointments including to the role of Executive Director Marketing, Communications & PR.  Reporting to the Pro Vice Chancellor, Education and as a member of the University Executive Board, the Executive Director will develop and lead initiatives and activities across the marketing, communications and PR functions assisting the University to achieve the objectives of our ‘Towards 2030’ strategic plan. From repositioning our brand identity and market position, to driving multi-channel marketing plans with a particular digital emphasis, to developing deeper connections with important local, regional and national stakeholders, and supporting our commercial offer, this is a critical role for Staffordshire.

Candidates will have substantial experience in developing broad-based contemporary marketing plans in higher education (or a related industry) that are data driven and make full use of digital and other media channels.  You must bring excellent leadership and management credentials, combined with a creative side that establishes you as the brand and marketing custodian of the University.  You must be able to evidence that you are committed to the values and ethos of Staffordshire, building strong partnerships with colleagues across the academic and professional services communities, with a relentless focus upon evaluating the impact of interventions, in order to raise the profile of the University, drive student recruitment and forge a strong identity for the University, locally, regionally, nationally and internationally.

This is a time of great opportunity for Staffordshire University. If you are keen to pursue a stimulating, challenging and professionally fulfilling career, we want to hear from you.  To view the candidate brochure visit using reference number AQ1321.

Closing date for applications is midday, Friday 11 February 2022.

Staffordshire University is passionate about creating an inclusive workplace that promotes and values diversity. More importantly we feel, creating an environment where everyone, from any background, can do their best work is the right thing to do. To ensure we achieve this, we welcome applicants that are diverse in age, gender identity, race, sexual orientation, physical or mental ability and ethnicity.

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