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Marketing Communications Executive

Employer
CRANFIELD UNIVERSITY
Location
Cranfield, United Kingdom
Salary
£25,110 to £28,763 per annum, with potential progression up to £35,951 per annum
Closing date
13 Oct 2021

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Job Details

Organisation

Cranfield University

School/Department

Alumni Relations and Development

Based at

Cranfield Campus, Cranfield, Bedfordshire

Hours of work

37 hours per week, normally worked Monday to Friday. Flexible working will be considered.

Contract type

Permanent

Salary

Full time starting salary is normally in the range of £25,110 to £28,763 per annum, with potential progression up to £35,951 per annum

Apply by 

13/10/2021

Role Description

About Alumni Relations and Development (ARD)

ARD leads on a variety of activities and services to encourage lifetime engagement between all of our alumni and the University, and facilitates alumni participation and support for Cranfield. We work closely with the International Partnerships and Student Recruitment and Career Development Service team to support student recruitment and the student experience.

About the Role

This is a key role in increasing alumni engagement and raising awareness of Cranfield’s alumni services, both internally and externally, and developing alumni engagement and participation. 

You will support and develop content and communications to our alumni audience. A key purpose is to ensure alumni are delivered useful content, at the right time, through the right channels – offering something of value and interest.

You will be required to create highly engaging content and show a strong awareness of the requirements of specific audiences and segments across different channels of communication. 

You will also assist with a wide range of projects, providing tactical support in the delivery of integrated digital and non-digital communications activities to support the team’s overall objectives.

You will support your ARD colleagues to raise awareness of events, volunteering opportunities and philanthropic campaigns.

About You

You will love telling stories, and will be proactive in identifying stories to tell – whether it’s from our alumni or faculty. You will have proven experience copywriting and editing experience, and and the ability to interpret complex technical language to form engaging messaging and communications. But you you understand that content is much more than just copy, and will have experience of creating content in different formats.

You will have experience of working in a marketing or communications role covering a broad range of print and digital marketing or content marketing activities, including production of marketing materials, social media, web content, and HTML email editing, with the ability to plan and coordinate the delivery of campaigns independently to meet deadlines.

Educated to degree level in English, Journalism, Marketing Communications or a relevant subject, or with equivalent experience you will have:

  • A pro-active, can-do approach with a willingness to identify and pursue a story.
  • Experience of content creation and a range of digital marketing activities.
  • Experience of managing social media channels.
  • The ability to build collaborative working relationships and be able to communicate effectively with a wide range of stakeholders.
    • Excellent organisational and time management skills, along with attention to detail.
    • The ability to interact with donors and other alumni with sensitivity, diplomacy and discretion.

You will also be willing to travel to events in the UK and occasionally work outside office hours.

Our Values

Our shared, stated values help to define who we are and underpin everything we do: Ambition; Impact; Respect; and Community. Find out more here. We aim to create and maintain a culture in which everyone can work and study together and realise their full potential.

Diversity and Inclusion

Our equal opportunities and diversity monitoring has shown that minority ethnic groups are currently underrepresented within the university and so we actively encourage applications from eligible candidates from these groups.

Flexible Working

We actively consider flexible working options such as part-time, compressed or flexible hours and/or an element of homeworking, and whether a position can be carried out at any of our locations.  We commit to exploring the possibilities for each role. Find out more here.

How to apply

For an informal discussion about this opportunity, please contact Kassia Gardner, Head of Alumni Communications and Donor Relation, on at (E): k.gardner@cranfield.ac.uk

Company

Cranfield is world-leading in its contribution to global innovation. With our emphasis on the aerospace, agrifood, defence and security, environmental technology, leadership and management, manufacturing and transport systems sectors, we have changed the way society thinks, works and learns.

We generate and transform knowledge, translating it to the benefit of society. Our partners, from micro SMEs to the largest blue-chip multinationals, from governments across the world to NGOs and charities, tell us this is what they value about Cranfield.

Innovation is part of Cranfield’s ‘corporate DNA’, evolved over 60 years of commitment to this agenda.

Our work informs policy for governments and produces new technologies and products for the world of commerce. We draw on this pool of research and consultancy to provide our students with a distinctive ‘real-world’ learning environment, allowing them to develop as professionals and transfer their new knowledge to the global economy. This has always been the ‘Cranfield way’ but it has never been more important than in today’s world.

People are key to our competitive advantage and so we need to attract, develop and retain the best talent for our business. We aim to create a culture where you can flourish and succeed and, in turn, contribute towards Cranfield’s success.

Company info
Telephone
+(44)01234 750111
Location
CRANFIELD
CRANFIELD
BEDFORDSHIRE
MK43 0AL
GB

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