Head of Market Insight and Product Development

Lancaster, Lancashire
£43,434 to £50,296
22 Sep 2021
End of advertisement period
17 Oct 2021
Contract Type
Full Time

Head of Market Insight and Product Development

Salary:   £43,434 to £50,296
Closing Date:   Sunday 17 October 2021
Interview Date:   To be confirmed
Reference:  A3529

As Head of Market Insight and Product Development, you will join a team of marketing and recruitment professionals tasked with attracting and converting high-calibre applicants to Lancaster University from across the globe. Reporting directly to the Head of Marketing, you will lead on consumer insight, data intelligence, along with product and systems development within the student recruitment and marketing remit. 

We are looking for an experienced leader who is able to build strong and effective working relationships with colleagues and stakeholders, ensuring that a customer-focused and evidence-led approach drives, and is catalyst for, communications, reputation and marketing decisions. 

You should have experience of managing people and data driven projects within higher education or another large-scale organisation, along with a good track record of motivating and leading others towards shared objectives, ensuring that all activity has the student at the heart of its focus.

Being able to analyse and present complex datasets to senior colleagues is a key element of this role. You will have excellent communication skills and be able to manage priorities effectively by planning, implementing and evaluating activity against the University’s strategic goals. 

This opportunity is offered as a full-time indefinite role, though flexible arrangements may be considered. This senior role is offered on a blended work schedule with home working predominant but with a minimum of one day a week working with the wider team on our Lancaster Campus. 

Informal enquiries may be made to Charlotte Wilson, Head of Marketing – charlotte.wilson@lancaster.c.uka 

We welcome applications from people in all diversity groups.

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