Reporting to Director of Real Estate Asset Management, the Marketing Coordinator will support the development and execution of marketing events and projects for Yale University Properties, in efforts to increase the sales of retail and restaurant tenants occupying University Properties' premises. The coordinator will support marketing and promotional efforts that attract patrons to Yale University Properties' tenants’ retail and restaurant establishments, through timely development of marketing emails, website copy, brochures, posters, fliers and signage. Execute social media efforts through a thorough understanding of evolving social media technologies and best practices. Research and develop creative appropriate ways to connect with key audiences through promotions, and in-store and outdoor events. Conduct marketing and consumer research to continuously improve marketing and event development. Contribute to the development and improvement of innovations and marketing that will improve customer satisfaction, marketing effectiveness, and operational efficiency. Develop strong working relationships with the university, vendors, partners and tenants.
Please note that this position requires the ability to work occasional weekends and evening hours for events, including during peak shopping seasons.
- Assumes primary responsibility for a program, service, activity, operation or function in an assigned area. Develops objectives, practice and procedure and identifies resources to ensure accomplishment of operational goals.
- Coordinates day-to-day operations in order to achieve designated goals. Ensures effective management and leads the development and implementation of best practices.
- Designs and implements quality control metrics to identify areas of risk. Analyzes, recommends, and implements strategic solutions to minimize risk.
- Develops a variety of complex report and other written materials.
- Provides guidance to and collaboration with internal and external partners as necessary.
- Develops, oversees and monitors budgets.
- Develops and maintains specialized training. 8. Performs other duties as assigned.
Required Education and Experience
Bachelor’s Degree in related field and three years of related experience or an equivalent combination of education and experience.
Required Skill/Ability 1:
Self-starter, entrepreneurial and energetic with excellent attention to detail and the ability to conceptualize, plan, organize, run and market public events.
Required Skill/Ability 2:
Strong communication and interpersonal skills with the ability to interface with all business owners, customers, and community groups to build relationships in a retail, restaurant and/or community environment.
Required Skill/Ability 3:
Strong social media and technical skills with the ability to manage social media efforts.
Required Skill/Ability 4:
Strong team player and ability to work well with others.
Required Skill/Ability 5:
Well-developed writing skills with the ability to develop communications for web based applications.
Background Check Requirements
All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. Please visit www.yale.edu/hronline/careers/screening/faqs.html for additional information on the background check requirements and process.
The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.
Affirmative Action Statement:
Yale University considers applicants for employment without regard to, and does not discriminate on the basis of, an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Yale discriminate on the basis of sexual orientation or gender identity or expression. Title IX of the Education Amendments of 1972 protects people from sex discrimination in educational programs and activities at institutions that receive federal financial assistance. Questions regarding Title IX may be referred to the University’s Title IX Coordinator, at TitleIX@yale.edu, or to the U.S. Department of Education, Office for Civil Rights, 8th Floor, Five Post Office Square, Boston MA 02109-3921. Telephone: 617.289.0111, Fax: 617.289.0150, TDD: 800.877.8339, or Email: firstname.lastname@example.org.
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