Associate Director of Communication

Location
Connecticut, United States
Posted
30 Sep 2020
End of advertisement period
30 Nov 2020
Ref
62823BR
Contract Type
Permanent
Hours
Full Time

Position Focus:

  • Reporting to the Executive Director of Strategic Communications, helps to enhance and expand the reputation of the Yale School of the Environment (YSE) as a national and international leader in environmental research, thought, and education. Supports the creation, management, and execution of communication plans for synthesizing and communicating complex academic concepts for multiple audiences. Develops and manages forward-looking strategic communications in traditional and new media in order to enhance YSE’s reputation externally and across Yale.
  • Works with the Executive Director of Strategic Communications and the Communications team to develop and implement a cohesive content strategy to inform and engage multiple external and internal audiences.
  • Creates compelling and timely stories, narratives, and scripts highlighting the work of YSE faculty, students, alumni, and other community members.
  • Takes a leading role, serving as managing editor, for YSE flagship publications: Canopy, biannual magazine, and the Annual Report, including compiling story ideas, working with the Associate Director of Design and Assistant Editor to create and manage editorial calendar; source and curate high-quality visual assets.
  • Builds and cultivates strong working relationships with YSE faculty, students, and staff in order to communicate the significance of campus initiatives and/or academic work; creates compelling stories and messages to translate the significance through language that is clear and accessible for public awareness.
  • Develops and maintains strong working relationships with Yale’s Office of Public Affairs and Communications (OPAC) in order to identify stories of interest to the media and wider Yale community; collaborates with executive director of strategic communications and media relations officers at OPAC to develop a pipeline of stories highlighting YSE’s science-to-solutions approach and how YSE is addressing today’s global environmental challenges
  • Works with the Executive Director of Strategic Communications, Dean, and others on YSE leadership team to craft, edit and/or refine internal and external messages and major announcements, including Dean’s message, urgent communications, community/student updates, among others. Supports effective response strategies, often in crisis situations requiring evening/weekend/off hours response and input.
  • Supports short- and long-term communication planning with insights into audiences, channels and culture; coordinates with other communications professionals to achieve institutional goals; helps to manage communications plans for stakeholders by understanding the significance of campus initiatives and/or academic work.
  • Assists the Associate Director of Design in maintaining the Yale brand and graphic identity standards; supports and maintains standard operating procedures; contributes to digital asset management.
  • Assists the Assistant Editor as needed in writing social media posts and managing social content; monitoring social media assets for negative comments or misinformation.
  • May perform other duties as assigned.

Candidates who are interviewed must provide writing samples (press releases, news stories or short features) at the time of interview. Finalists will be asked to complete a writing assignment based on YSE-specific work.

Essential Duties

  1. Manages relationships with external media sources. Pursues media coverage creatively and aggressively. Responds to inquiries from national and international news media, student media, the University community and the general public.
  2. Enhances the overall quality of media relations for key stakeholders by preparing them for media interviews. Manages relationships with key campus stakeholders with a high degree of professionalism, judgment and understanding of stakeholder goals.
  3. Creates compelling story ideas and narratives; produces content for both external and internal channels; writes copy and social media posts and manages content.
  4. Plans social media strategies for key University communications and programs. Monitors University social media assets for negative comments or misinformation.
  5. Supports short- and long-term communication planning with insights into audiences, channels and culture; coordinates with other communications professionals to achieve institutional goals; leads the communications process within developed standards and protocols.
  6. Supports effective response strategies, often in crisis situations requiring 24/7 attention and intense media/public scrutiny, and articulates the University’s position via personal interviews or written responses.
  7. Produces multimedia content and manages the work of graphic and web designers, student interns, printers, video producers and photographers.
  8. Manages communication plans for all stakeholders by understanding the significance of campus initiatives and/or academic work; creates compelling stories and messages to translate the significance through language that is clear and accessible for public awareness.
  9. Develops and maintains regular contact with media representatives in multiple disciplines.
  10. Maintains the Yale brand and graphic identity standards; supports and maintains standard operating procedures; contributes to digital asset management.
  11. May perform other duties as assigned.

Required Education and Experience

Bachelor’s degree in English, Journalism, Communications or related field and five years of experience in public relations, journalism, television, corporate communications or agency work or an equivalent combination of education and experience. Demonstrated experience in developing communications for a range of media and working with creative professionals in design, photography or video.

Required Skill/Ability 1:

Ability to think analytically, articulate ideas clearly, and write and/or edit a wide array of copy. Skilled in writing press releases, web content, social media posts, marketing copy, news stories, and magazine-style, longer-form articles and profiles, and other communication materials with attention to facts, detail, and context.

Required Skill/Ability 2:

Strong written, editorial and oral communication skills. Self-starter, strong work ethic, and ability to work both collaboratively and independently in an organized and productive manner on deadline. Well-developed presentation and organizational skills. Strong interest in sustainability and other environmental issues.

Required Skill/Ability 3:

Ability to work under pressure, be constructively proactive, successfully manage multiple projects and meet multiple tight deadlines; simultaneously negotiate new and ongoing priorities while working in a dynamic, complex environment with a high-level of communication, transparency, and diplomacy.

Required Skill/Ability 4:

A broad understanding of university culture, with excellent interpersonal skills and the ability to work with a wide range of constituents in a collaborative environment. Ability to interact with faculty, researchers, staff, and students to accurately interpret and present their message to a broad audience.

Required Skill/Ability 5:

Ability to understand community’s needs, incorporate and articulate community members perspective and formulate communications. Highly developed project management skills. Ability to manage group decision-making processes and related procedures, budgets, and project timelines.

Preferred Education, Experience and Skills:

Experience writing about science, academic research and/or the environment highly preferred.

Drug Screen

No

Health Screening

No

Background Check Requirements

All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. Please visit www.yale.edu/hronline/careers/screening/faqs.html for additional information on the background check requirements and process.

Posting Disclaimer

The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.

Affirmative Action Statement:

Yale University considers applicants for employment without regard to, and does not discriminate on the basis of, an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Yale discriminate on the basis of sexual orientation or gender identity or expression. Title IX of the Education Amendments of 1972 protects people from sex discrimination in educational programs and activities at institutions that receive federal financial assistance. Questions regarding Title IX may be referred to the University’s Title IX Coordinator, at TitleIX@yale.edu, or to the U.S. Department of Education, Office for Civil Rights, 8th Floor, Five Post Office Square, Boston MA 02109-3921. Telephone: 617.289.0111, Fax: 617.289.0150, TDD: 800.877.8339, or Email: ocr.boston@ed.gov.

Note

Yale University is a tobacco-free campus

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