SINGAPORE MANAGEMENT UNIVERSITY

Manager, Recruitment and Admissions, School of Accountancy

Location
Singapore (SG)
Posted
14 Nov 2019
End of advertisement period
01 Dec 2019
Contract Type
Permanent
Hours
Full Time

Singapore Management University is a place where high-level professionalism blends together with a healthy informality. The 'family-like' atmosphere among the SMU community fosters a culture where employees work, plan, organise and play together – building a strong collegiality and morale within the university. Our commitment to attract and retain talent is ongoing. We offer attractive benefits and welfare, competitive compensation packages, and generous professional development opportunities – all to meet the work-life needs of our staff. No wonder, then, that SMU continues to be given numerous awards and recognition for its human resource excellence.  

Job Description

  • Work closely with programme directors to promote postgraduate programs through marketing events (virtual and campus/city specific) in Singapore and overseas.
  • Marketing of programs includes direct marketing to companies and individuals.
  • Actively follow-up on all prospects to convert them into actual applications.
  • Work with program directors and team members to derive insights and fresh ideas to be used in all marketing medium.
  • Develop and manage overseas partners and agents for student enrolment and collect market intelligence.
  • Drive all digital marketing channels to ensure that they are constantly updated and refreshed.
  • Provide analysis to recommend marketing campaigns for programs.
  • Track and measure effectiveness of all campaigns and digital platforms and review against target enrolment.
  • Ensure marketing and admissions budget are spent in the most effective and efficient manner.

Qualifications

  • Degree in Business, Marketing and/or Communications.
  • At least 5 years of relevant work experience.
  • Excellent communications (written and verbal) skills in English and Chinese.
  • Well versed in traditional and social media marketing platforms to reach out to various target audience from different parts of the world.
  • Ability to work independently and meet tight deadlines. Proactive, well organised and meticulous.
  • Occasional travel and able to work on some weekends.

Other Information

Candidates who do not possess the stipulated educational requirements and/or work experience may be considered. If successful in their job application, they will be offered a job title and salary package commensurate with their educational qualifications and work experience