Lecturer, Marketing

Townsville, Australia
ACAB B $92,575 - $109,233
29 Jul 2019
End of advertisement period
30 Aug 2019
Contract Type
Full Time

Position Overview

The Lecturer position provides an exciting opportunity to develop an academic career in Marketing. Specifically, the incumbent applies a deep set of Digital Marketing skills in the Social Marketing domain.

The incumbent can build a research agenda reinforcing complementary existing research strengths in Digital Media Marketing and Strategic Marketing, as well as areas of research strength elsewhere at James Cook University including environmental science and public health, whose critical research findings propose the enactment of behavioural change.

The incumbent can build a teaching agenda in Marketing in vibrant undergraduate, postgraduate coursework and postgraduate research programs. We deliver our programs face-to-face as well as online, across three Australian campuses and our international campus in Singapore. The incumbent therefore has the opportunity to initiate and develop a suite of innovative teaching methods to meet the diverse and changing needs of our local, national and international student population.

Accordingly, the incumbent has an opportunity to play a pivotal role in bringing together various parts of the JCU community through scholarly activity, whilst building an internationally acclaimed reputation in Social Marketing on the back of strong Digital Marketing skills.

Division of Tropical Environments and Societies

The Office of the Division of Tropical Environments and Societies provides collaborative leadership with the Colleges and ensures that the Colleges are able to deliver the core business of learning and teaching, research and engagement and contribute effectively to the strategic agenda. The Division office drives the strategic objectives of the Division and services a proportion of College administrative operations.

The Colleges of the Division include:

  • Business, Law and Governance
  • Arts, Society and Education
  • Science and Engineering

College of Business, Law and Governance

As part of the Division of Tropical Environments and Societies, the College of Business, Law and Governance promotes, fosters, supports and administers quality teaching and research at JCU in the areas of Business, Law and Political Sciences


There are generic responsibilities that apply to all James Cook University staff. Your specific level descriptor can be found within the Enterprise Agreement.

Principal Accountabilities

  1. Initiate and conduct internationally recognised (collaborative) research in Marketing and/or related disciplines to foster JCU’s research reputation.
  2. Conduct supervision and build a cohort of honours students and / or postgraduate students engaged in research activity to help build critical research mass in Marketing.
  3. Conduct undergraduate and postgraduate teaching, contributing to a positive student experience.
  4. Initiate and develop teaching materials, including the use and development of new teaching technologies to ensure materials are cutting edge and fit for purpose.
  5. Contribute to exploring and developing market opportunities to deliver distinctive undergraduate and postgraduate coursework majors or courses to sustain JCU’s competitive course profile.
  6. Build and maintain relationships with relevant industry partners and community stakeholders.
  7. Participate in administrative services to the College and Division as requested by the Dean of College, including membership of relevant committees.
  8. Support the University's commitment to the principles of reconciliation, which exemplify respect for Aboriginal and Torres Strait Islander heritage and the valuing of justice and equity for all Australians.
  9. Demonstrate a commitment to the University values.
  10. Support the principles of the TropEco program and engage in commitment to JCU sustainability goals and objectives.

Generic Accountabilities

There are generic responsibilities that apply to all James Cook University staff.

  1. The Lecturer, Marketing is required to observe the lawful and reasonable directions, policies and decisions of the University Council, understand and comply with the Enterprise Agreement, the Statutes and Rules of the University, the policies and decisions of the University Council and other appropriate University authorities, as in force from time to time.
  2. The Lecturer, Marketing is required to demonstrate a personal commitment to ensure personal safety and the safety of others and contribute to the continuous improvement of our WHS performance. This includes the effective implementation and compliance with James Cook University WHS policies, procedures and safe systems of work, together with all relevant legislation, duties and obligations. Contribute to the continuous improvement of our WHS performance. 
  3. The Lecturer, Marketing is required to exercise proper discretion in all matters affecting the well-being of the University which involve public writing or speaking in accordance with the University’s Code of Conduct.

Special Conditions

It is a requirement of this position that the incumbent may be required to undertake duties on other campuses of JCU.

Selection Criteria

Selection and appointments will be assessed against selection criteria.


  1. PhD in Marketing or significant progress toward a PhD qualification in Marketing.
  2. An established publication record in Social Marketing exploiting strong Digital Marketing skills.
  3. Demonstrated ability to build a program of research in Social Marketing, which intersects with JCU’s research interests in environmental science or public health science.
  4. Ability to teach across (subareas of) the discipline of Marketing.
  5. Capability to teach in face-to-face, online and blended modes.
  6. Ability to engage with industry partners and community stakeholders.
  7. Demonstrated commitment to working collaboratively and capacity to work effectively within a multidisciplinary team environment.


  1. Potential to successfully supervise research students at an honours and postgraduate level.
  2. Potential to attract external research funding.