Copywriter
- Employer
- QATAR UNIVERSITY
- Location
- Doha, Qatar
- Closing date
- 31 Jan 2019
View more
- Academic Discipline
- Communication & Media Studies, Social Sciences
- Job Type
- Professional Services, Marketing & Communications
- Contract Type
- Permanent
- Hours
- Full Time
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Location Doha, QA
Department Name Communications and Public Relations
College/Department Profile
Duties & Responsibilities
- Responsible for producing compelling content that increases the University’s ability to tell consistent and meaningful stories.
- Craft content for a wide variety of audiences and channels, including print, web, and email.
- Drafting and producing news stories for the web and media magazine, web features, annual report and everything related to QU publications, copywriting, editing, and proofreading.
- Proofread content; ensure consistency of languages through publications.
- Create and release sign batches to all stores;
- Support various marketing department proofreading requests including advertising, social media sites, product packaging, and flyer messages;
- Write clear, persuasive, original copy with minimal supervision, this may include media releases, advertising copy, slogans, zingers, catch phrases, scripts (such as ads, social media posts);
- Ensure consistency through all marketing materials.
- Develop engaging content for articles, stories, and social media to entice and engage audience,
- Proofread content for errors or additions and ensure that content is written per directives.
- Collaborates with Branding and marketing team to deliver an effective content marketing strategy and editorial plan to meet the strategic objectives at minimum cost.
- Make sure that web page content is edited properly to increase on-screen readability.
- Ensure that content contains enough keywords for search engine optimization.
- Rewrite, paraphrase or write content from scratch depending on specific instructions provided in the work order.
- Act as a source of content marketing and subject matter expertise for internal teams.
- Develop prototypes and storyboards using a variety of media creation and graphics editing tools. Copy edit and review content for style guidelines and brand consistency.
Qualifications
- Bachelor’s degree in Arabic, English, Communications, Marketing, Journalism or other relevant degree is required
- Demonstrated ability to produce content for a wide range of audiences in a wide range of styles.
- Excellent writing, proofreading, and editing skills.
- Exceptional communication and organizational skills.
- 3-5 years of professional experience writing copy for an organization, preferably a marketing department in an educational environment
- Fluency in English and Arabic, both oral and written, with professional experience in writing, editing and communicating in English and Arabic
- Experience in marketing software
- Exceptionally strong writing in many different styles, proofing, and editing skills
- Ability to analyze and present content and social performance
- Experience with WordPress, Google analytics, Slide share, and the top social channels
- Ability to work on strict deadlines and schedules.
- Great attention to detail
- Perfect spelling and grammar
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