Social Media and Analytics Specialist
Reporting to the MacMillan Center’s Lead Administrator and Director of Communications, manages social media and digital analytics for all electronic media, and manages databases for the MacMillan Center. Creates and implements effective social media strategies on a variety of applications, including Facebook, Twitter, Instagram, and more. Assists with the Center’s web front and websites: https://macmillan.yale.edu/. With significant latitude, assists with coordination and communication of all MacMillan Center activities and programs, including conferences, workshops, lecture series, talks, receptions, and more. Assists with core graphic design services for the MacMillan Center with global outreach and general support for all visual aspects of its activities. Researches and collects data, creating information graphics, maps and other images; creates marketing and exhibit materials; and assembles and proofreads official MacMillan Center publications. Provides support with special projects as needed. Creates, organizes, and maintains systems to identify, track and review analytics and manage communications.
1. Oversees and coordinates administrative, program, and office activities. Establishes, selects, implements, and coordinates office procedures and systems. Serves as principal source of information to students, staff, and faculty on policies, procedures, programs, and office activities. 2. Oversees, instructs, and coordinates activities of support staff. Oversees the preparation of materials for grants, contracts and budgets. Monitors expenditures and reconciles financial statements. 3. Provides editorial support for a journal/publication. Proofreads and edits material for grammatical and factual accuracy. Tracks copy through various editing and production stages. Communicates with authors, printers, and others concerned with published work. 4. Determines administrative, facility, and equipment needs for symposia, lectures, seminars, and conferences. Assembles and arranges for necessary items. Determines sources of data. Compiles, synthesizes and manipulates data. Summarizes findings and writes reports or portions of reports. 5. Greets visitors. Answers and screens telephone calls. Assesses nature of business. Responds to requests for information and provides assistance. Screens and responds to mail. 6. Formats, keyboard, proofread, and edits correspondence, reports, manuscripts, grants, and other material. Assembles attachments and corresponding material. Reviews outgoing material for completeness, dates, and signatures. Composes substantive correspondence and written material. 7. Coordinates travel arrangements. Schedules and coordinates meetings and appointments. Orders and maintains inventory of supplies. Takes minutes or dictation. Performs additional functions incidental to office activities.
Required Education and Experience
Six years of related work experience, four of them in the same job family at the next lower level, and high school level education; or four years of related work experience and an Associate's degree; or little or no work experience and a Bachelor's degree in a related field; or an equivalent combination of experience and education.
Required Skill/Ability 1:
Proven abilities in prioritization and problem solving, with particular attention to detail. Proven ability to produce accurate, effective, and concise print, online and social media communications utilizing a wide range of software and media platforms; samples will be requested at the time of interview.
Required Skill/Ability 2:
Demonstrated ability with researching topics, creating original information graphics, and distributing accurate and effective print reports and social media communications. Intermediate proficiency with MS Excel.
Required Skill/Ability 3:
Demonstrated ability relaying complex information by gathering, organizing, and analyzing data sets to design and produce original information graphics, maps, images, and other concise and effective forms of communication. Demonstrated ability using social media applications, such as Facebook, Twitter, Instagram, and more.
Required Skill/Ability 4:
Highly motivated, creative, and flexible with an optimistic attitude. Willingness to train and work with staff members of all skill levels on publications, graphics, and presentations. Tact, sensitivity, and ability with working in a diverse international community.
Required Skill/Ability 5:
Excellent communication skills and writing ability. Ability to work under pressure and meet strict deadlines while maintaining confidentiality.
Preferred Education, Experience and Skills:
Bachelor's degree in computer science, journalism, graphic design, or a related field. Demonstrated proficiency with creating original visual content. Demonstrated track record in tracking and keeping records of monthly analytics and providing guidance to non-technical staff on how to increase numbers. Experience with web design and/or site maintenance. Proficiency with a foreign language.
Background Check Requirements
All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. Please visit www.yale.edu/hronline/careers/screening/faqs.html for additional information on the background check requirements and process.
The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.
Affirmative Action Statement:
Yale University considers applicants for employment without regard to, and does not discriminate on the basis of, an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Yale discriminate on the basis of sexual orientation or gender identity or expression. Title IX of the Education Amendments of 1972 protects people from sex discrimination in educational programs and activities at institutions that receive federal financial assistance. Questions regarding Title IX may be referred to the University’s Title IX Coordinator, at TitleIX@yale.edu, or to the U.S. Department of Education, Office for Civil Rights, 8th Floor, Five Post Office Square, Boston MA 02109-3921. Telephone: 617.289.0111, Fax: 617.289.0150, TDD: 800.877.8339, or Email: firstname.lastname@example.org.