Senior Lecturer/Reader in Strategic Marketing

Cranfield, United Kingdom
£53,205 to £59,302 per annum with additional performance related pay up to £74,126 per annum
Oct 26, 2020
End of advertisement period
Nov 25, 2020
Contract Type
Full Time

School/Department School of Management
Based at Cranfield Campus, Cranfield, Bedfordshire
Hours of work
37 hours per week, normally worked Monday to Friday. Flexible working will be considered.
Contract type Permanent
£53,205 to £59,302 per annum with additional performance related pay up to £74,126 per annum
Apply by 25/11/2020

Role Description

Cranfield University School of Management welcomes applications from experienced academics from recognised leading business schools.

As the UK’s only exclusively postgraduate university, Cranfield’s world-class expertise, large-scale facilities and unrivalled industry partnerships is creating leaders in technology and management globally.  Our distinctive expertise is in our deep understanding of technology and management and how these work together to benefit the world.

Our people are our most valuable resource and everyone has a role to play in shaping the future of our university, developing our learners, and transforming the businesses we work with. Learn more about Cranfield and our unique impact here: Working life at Cranfield.

Our shared, stated values help to define who we are and underpin everything we do: Ambition; Impact; Respect; and Community. To find out more please visit our website:

Cranfield School of Management has been educating business leaders for over fifty years. We are a Financial Times top 40 school, triple accredited by EQUIS, AMBA and AACSB, ranked 7th in the UK and 17th in Europe. Our MBA was ranked 7th in the world for one-year programmes by Times Higher Education / Wall Street Journal.

The School’s research and teaching has always had a strong managerial inspiration and relevance. Our faculty enjoy working closely with managers in organisations across a range of sectors via our specialist Masters programmes, open and tailored executive courses, best-practice clubs and research. We offer post graduate degrees as well as teach post experience learners.

The Centre has a long history of leadership in strategic marketing planning, relationship marketing, key account management, sales, business-to-business solutions, customer experience management, CRM and brand management. We are developing our capabilities in digital transformation and behavioural science. Our MSc in Strategic Marketing is ranked 16th in the world by QS World University Rankings. We are the first University to offer the Level 7 Apprenticeship in Strategic Marketing.

You will be joining a collaborative faculty group that balances teaching with rigorous and relevant research and working in a close-to-practice academic, postgraduate environment. You will be engaging with senior managers and you would have the opportunity to develop your expertise in executive education in due course if you have not already done so. We are looking for collaborative people to join a close-knit unit to contribute to the development of Cranfield’s thought leadership in Marketing & Sales.

The Centre has a strong research ethos and its members have published in high-quality, impactful journals including Journal of Marketing, Journal of the Academy of Marketing Sciences, Journal of Service Research, Harvard Business Review, MIT Sloan Review and California Management Review.

An opening has arisen for a Senior Lecturer / Reader to take charge of the highly successful MSC in Strategic Marketing. The role involves positioning the MSc in a global context, continually developing the curriculum in collaboration with colleagues, recruitment and providing a visible presence for students. You will have resources to assist with recruitment and to manage the thesis process including student support.

Reporting to the Director of Centre for Strategic Marketing & Sales, you will already have a doctorate in a marketing / sales discipline or related topic, a developing publications pipeline and some existing publications in high-quality journals. You will have teaching experience, and preferably programme or executive course leadership experience. Cranfield also values industrial experience and therefore any practical experience of working in marketing, operations, sales, business development, consultancy, or related contexts can be a valued bonus.

Further information can be found by visiting

At Cranfield we value Diversity and Inclusion, and aim to create and maintain a culture in which everyone can work and study together harmoniously with dignity and respect and realise their full potential. 

Our equal opportunities and diversity monitoring has shown that that women and minority ethnic groups are currently underrepresented within the university and so we actively encourage applications from eligible candidates from these groups.

We actively consider flexible working options such as part-time, compressed or flexible hours and/or an element of homeworking, and commit to exploring the possibilities for each role.  To find out more, please visit

For an informal discussion, please contact Professor Stan Maklan at +44 (0)1234758122 or email Professor Maklan at

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