At Keele University, we’re different. Nestled in 600 acres of countryside in the heart of the UK, we have a big campus but a small and cosmopolitan community. We’re proud to be ‘University of the Year for Student Experience’ in The Times and The Sunday Times Good University Guide 2017, in addition to having been ranked No.1 in the National Student Survey 2014-2016. This is because it’s more than green and lovely, it’s a place of research and academic excellence too. This programme will provide you with a critical and practical approach to management and economics preparing you for a range of careers in business. By using professional software tools such as Bloomberg and Stata, you will analyse and interpret real economic data to become confident in communicating complex business information to a range of audiences. You can then opt to enhance your employability skills by taking a placement year between years two and three of your studies. The programme will introduce you to techniques for addressing real world problems and policy-related issues. You will explore the behaviour of households, businesses and governments from a multidisciplinary perspective. You will consider issues of social importance, examine real world phenomena and combine theoretical analysis with an up to date knowledge of current issues. The programme will open up a range of career opportunities in business and government. You might choose to take up a career as an economist in the City, with the Government Economic Service, in commerce or industry, in education or in local government. Your management skills could lead to a career as a manager in the commercial, public or charitable sectors or in marketing or sales. You may also choose to study for a postgraduate degree in either of these subjects.